Debra Lopez Public Relations provides a full range of media buying services in Milwaukee to ensure our clients are able to succeed in today’s highly competitive marketplace. Our PR consultants have professional expertise in researching, planning and buying multi-media to ensure successful marketing advertising campaigns and marketing promotions for both traditional, as well as digital media, which includes television, radio, print, online and direct mail. We are the premier media buyers in Milwaukee, offering the development of creative advertising initiatives and production assistance through our media buying consultants.
Today’s highly competitive market requires businesses to not only find novel, creative ways of advertising and marketing their products and services to consumers, but also to gain a competitive advantage in the market by advertising in the right places, at the right time. Debra Lopez Public Relations employs media buying strategies that produce results by moving quickly, as well as efficiently to meet deadlines and ensure our clients gain outstanding media exposure. Some of the media buying techniques we use include:
- Securing the lowest possible media rates
- Navigating the competitive media buying process
- Gaining increased media exposure via key placement
- Reaching and motivating the target consumers through market research
- Negotiating value-added adverting enhancements, along with special promotion incentives
- Analyzing new opportunities, while evaluating traditional online/digital media platforms
- Negotiating and purchasing audience-targeted time and advertising space that conveys effective marketing messages
- Monitoring plans and making necessary adjustments, based on performance, as well as responses to increased consumer awareness, website hits, etc.
Contact the Milwaukee PR consultants at Debra Lopez Public Relations to increase your business’s visibility and boost your customer base in today’s highly competitive marketplace.